Becky Cole

Affinity Worldwide

Becky Cole

Becky Cole is Chief Financial Officer and Partner at Affinity Worldwide. She has been a thought leader and change agent since starting her work for Wrenn Inc. in 1999.

Cole developed and implemented a proprietary tracking system, Tracker, as there was no accounting program on the market suitable for the rapidly-growing company’s complicated reporting needs. This state-of-the-art reporting system organizes and manages tens of thousands of transactions and activities for client property investments, and transitioned more than 600 complex reporting files from manual to digitally-integrated and interactive reports.

Cole concurrently manages the accounting and payroll for an enterprise that has grown over 300%. Her ability to stay ahead of trends and guide the company through a major change in business model have helped Wrenn Inc. to grow from a regional insurance agency to Affinity Worldwide, an international enterprise consisting of more than 80 companies.

Because of Cole’s tireless work, entities within Affinity Worldwide have consistently been recognized among Kansas City’s fastest-growing companies and among the nation’s fastest-growing private companies.

Her civic and charitable initiatives include establishing the company’s own charitable foundation; funding and organizing the Cotton Cavenah Youth Center in Marceline, Missouri; supporting the River of Refuge – a shelter and work training facility for homeless families; and a partnership in Women Network – a national organization dedicated to assisting women in the workplace.

Connect with Becky on LinkedIn.